Friday, July 10, 2009
Create A Talking Avatar for a 3rd Party Referral
Want to see an example of an avatar that is helping to draw customers to a Thai restaurant? Visit Paul Robert Guy on Tings Thai Kitchen.
Saturday, July 04, 2009
Showcasting Someone Else's PFD and Vlog
Friday, May 22, 2009
Where PR and Social Media Merge
Thanks to PitchEngine.com, I have access to a unique press release service. I am able to get news listed on Google News. In fact, both of my press releases for a recent festival got posted to Google News. Believe it or not, I got a letter of accommodation for that festival from Governor Arnold Schwarzenegger.
I admit to being a little unconventional. When I spread news about an event, I get the world involved. I am a big advocate of mutual collaboration. Just visit Hardesters Shopping Center's Spring Fling. I got Canada's Globespan TV to interview a woman in Hidden Valley Lake, CA regarding the local festival. I also got vendors for the festival to showcase "Dear Editor" letters. These letters were used not only to draw the local media to the festival, but also to aid them in promoting it. I may soon have my own (online press room) up-and-running.

In addition to having access to a press release service, I have an online talk show, called Power Networking on Talkshoe.com. I have had celebrities like Jon Provost ("Timmie" of the Lassie TV series) and members of the National Speakers Association, such as Rebecca Morgan, as guests. I also moderate a special network on Ryze.com called Clusters: Small Business Group Netweaving. This network is designed not only to educate folks on the use of social media tools, but to help them in small groups get goals they want to achieve reached. Quite simply, it is much easier to GTD (Get Things Done) when you work in a small group of passionate people. I have also created CD's and done direct-mail campaigns for professional speakers, set up Wi-Fi hot spots and market Wi-Fi digital photo frames.
Contact information:
Email - lamar@mchsi.com
Phone: 707-709-8605
Skype: lamar777
Twitter: lamarjmorgan
Sunday, May 03, 2009
PitchEngine - Social Media Meets Press Release
Tired of the traditional press release? Sick of Word docs, pdf email attachments and image CDs? PitchEngine makes it easy for you to incorporate PR assets like video, audio and images directly into your press release and share it with your media contacts via email and cut-and-paste links or post it directly to Twitter, FriendFeed, Facebook and more!
Your media contacts will be able to make comments, ask questions and find more resources about your company, client or brand right from within each release. No more attachments, no more unnecessary phone calls and voice mails asking for photos, product samples or interviews- it's all available for easy delivery with the PitchEngine SMR. Streamline the media relations process and make journalists, bloggers and writers see what they’ve been missing.
Sunday, March 08, 2009
Make Friends With The Foundation Center
While The Foundation Center is headquartered in New York City, it does have branch offices across the nation in major cities - such as Atlanta, Chicago and San Francisco. It also has what it calls "cooperating collections" across the US and into Mexico.
If you want to learn the basics of grant-seeking, how to write grant letters - including putting together a grant budget proposal - The Foundation Center is well-qualified to teach you. The library system has been in existence for 53 years.
If you happen to live in Lake County, CA or know someone who does and needs grant-funding assistance, there is going to be a FREE grant-writing seminar, conducting by Scott Ullman of The Foundation Center of San Francisco on Wednesday, April 15th, from 6:30 p.m. to 9 p.m. at the Hidden Valley Community Church, 18160 Spruce Grove Rd. Ext. in Hidden Valley Lake. All that is required to attend is to RSVP.
For more information on the seminar and to RSVP, visit www.squidoo.com/TMMF.
Tuesday, December 16, 2008
Take My Twitter Bird (pause)...Please
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<*src="http://i363.photobucket.com/albums/oo76/lamarjmorgan/th_TwitterBird.jpg"*><* /a *>
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In order for you to be able to view this code, I have added *'s to the code. You will need to delete those *'s paces for the code to work with your blog as I have done on this page. You will also need to replace "lamarjmorgan" with your actual Twitter username. If you do not have a Twitter account, visit http://twitter.com and sign up. If you would like to follow me on Twitter, just click my little blue bird.
Happy Twittering!
Tuesday, September 23, 2008
Getting Media Support - A Mutual Uplift Process
Let's say there is an event coming up - a trade show, business mixer, or even a shopping center grand opening. You want to create significant buzz about the event, but have almost no funds for advertising. What can you do? Answer: get folks you know - both online and offline - to help spread your message by sending you actual "Dear Editor" letters via email. Here are the steps:
1) Send email to schools, post to your blog and social networks that you would like to be sent "Dear Editor" letters as email or email attachments which you can in turn capture as JPEGS and post to a Squidoo lens.
2) Explain what the content of those messages need to contain. Encourage the person writing the message to include his contact information because you want that kind of information to be available to the news media for follow-up and confirmation purposes. Since this is a win/win deal, encourage the letter-writer to cleverly also promote his business in the "Dear Editor" letter. The letter needs to be brief. No more than a half-page in length.
3) Capture each message used as a JPEG and load it to a Squidoo lens using the Polaroid Squidoo module. Should the Polaroid module does not meet your needs, us the Text/Write Squidoo module and HTML from a Photobucket.com account. This formula is designed to acknowledge the people helping your promotion. It demonstrates you really do appreciate their help. It should also give the news media a wide selection of "Dear Editor" letters from which to choose for their respected publications.
4) Simply contact the news media using a brief email message with a link to your Squidoo lens. The news media should figure out what you are doing and be impressed with your clever approach. Why? Because you are actually helping them do their job in ways most folks do not.
This is not pie-in-the-sky rhetoric. This process is being implemented for a shopping center grand opening in Hidden Valley Lake, CA. Visit the following link to see what is scheduled to take place at the Grand Opening of Hardester's Shopping Center.





